Marketing Associate (Contractor)
Overview
We are currently seeking a dedicated Marketing Associate, with a focus on the Filipino-American demographic, to join our team on a contract basis. This role is integral to the promotion and expansion of our new eGifting service to the Philippines. The ideal candidate will deeply understand Filipino culture and the expatriate community, particularly in the US and UAE. This position is remote, requiring work hours aligned with 6 AM to 2 PM Manila time (2 PM to 10 PM PST).
Duties & Responsibilities
- Engage with Filipino communities worldwide, focusing on the US and UAE, to promote our eGifting service.
Conduct market research and surveys to gauge service reception and identify market trends within the Filipino expatriate community.
Educate potential customers on the benefits and features of our eGifting service through various channels, including social media, community forums, and direct outreach.
Develop and implement marketing strategies tailored to the Filipino-American and expatriate markets.
Provide regular feedback and reports on market analysis, customer feedback, and campaign effectiveness.
Requirements
- Strong fluency in both English and Tagalog.
Proven understanding of the Filipino expatriate community’s needs and preferences.
Active participation in Filipino communities, both online and offline.
Ability to work from 6 AM to 2 PM Manila time (2 PM to 10 PM PST.
Excellent communication and interpersonal skills, with the ability to engage effectively across diverse groups.
Previous experience living in the US, or Dubai is highly desirable.
Proficiency in social media and digital marketing strategies.
Self-motivated, with the ability to work independently and as part of a team.