Marketing Associate
Overview
We are looking for a Marketing Associate to join our team. This individual will be responsible for email marketing campaigns, social media marketing strategies, website management (including case studies and articles), analytics, and developing sales-enablement marketing materials as required. The Marketing Associate will focus their efforts solely on lead generation support activities, and will be supported with pre-sales, sales, and marketing enablement team members. An ideal candidate is someone with drive and passion, who is ready to come up with creative solutions and execute on them.
Duties & Responsibilities
- Manage company accounts on all social media platforms and keep content updated. This includes identifying ways to drive viewers to our website or reach out to us
- Design and implement Ad Campaigns; identify where Ads would be most effective and try out various campaign methods and ideas to determine what will work best for the company
- Leverage creative strategies and methodologies to generate leads; pull from past experience or research
- Dive into the organization’s various service offerings in order to design concrete marketing and lead generation ideas
- Leverage Google Analytics and other tools to prepare marketing reports on various campaigns
- Conduct market research and identify opportunities for new audiences
- Assist with organizing promotional events, including webinars and conferences
Requirements
- 3+ years of experience in marketing or related field
- Proficient in English; has strong communication and presentation skills
- Possess experience with SEO/SEM, web analytics, Ad Campaigns, and SocialMedia
- Experience working in startups or smaller organizations (or teams) is preferred
- Ambition, drive, and readiness to hit the ground running